Nike's Air Max 97 Ultra Incorporates the tonal crisp White & Wolf Grey

Last fall, Nike released a handful of new Air Max 97 colorways that instantly became grails. As expected, the pair instantly sold out for both men and women leaving many shoppers empty-handed.

This Air Max 97 Ultra utilizes a seemingly tonal crisp White&Wolf Grey color scheme. The Wolf Grey upper of the shoe is overlaid with wavy streaks of white that give the shoe its signature look.The white on its "waves" is so crisp that the shoe almost appears to be glowing when the light hits. The all-white pair features a completely tonal upper with no additional color save from the silver swoosh adorning the midfoot and the small silver detail on the tongue.A see-through Air Max Unit completes one of our favorite picks for the Summe..

Read more

The Nike Air Max 270 is one of the best silhouettes in recent memory

Every year, lovers of shoes with a gas cushion are eagerly awaiting Air Max Day. This is largely due to the long-announced premiere of the new model - Nike Air Max 270. Air Max 270 can be defined as the continuation of the Air Max 180, in which the gas cushion was visible in 180 degrees. Here, however, this range has been expanded to 270 degrees. The seamless, woven upper has taken the form of a sock covering the foot, with asymmetrical lacing. Generally, the idea was that the new silhouette would be as light, airy and comfortable as possible.

With a doubt, the Nike Air Max 270 is one of the best silhouettes to drop in recent memory, and the Nike Air Max 270 Flyknit Womens perfectly embodies everything that makes the silhouet..

Read more

Nike Air VaporMax Reveals the Pinnacle of Air

Nike is the reigning champ of the sneaker business—still, despite some healthy competition in recent years—with its market share of American athletic footwear at an impressive 45%.Innovation has always been at the core of Nike's design philosophy, When the original Nike Air Max debuted in 1987, it was the first shoe to showcase a large, visible Air-cushioning unit. In 1997, the Air Max 97 evolved the technology by placing an Air unit along the entire sole. Incremental steps followed, and now Air Max builds upon its nearly 30-year legacy with a leap: the Nike Air VaporMax, which pays off the full promise of Air — to provide lightweight, consistent cushioning that lasts.With the just-unveiled VaporMax, the global sportswear giant sen..

Read more